Diane is Creative Director who co-manages Business Models Inc Taipei office. Her mixed background empowers her to resonate diverse audience. She is a service designer who also specialises in business strategy; she is an experienced user researcher who knows how to construct software architecture. Diane has extensive experience working with clients from multinational corporates and startups on solving complex innovation challenges or ambiguous business problems: new business incubation, customer experience re-design, and internal cultural change. She works with client team throughout the innovation funnel, from ideation to validation. Her passion is to make things real and her belief is in “doing not talking.” Before her journey with BMI, she worked with Accenture, a global management consulting firm, and prior to that, Cognizant in India. Diane infuses multi-culture perspectives into the way she designs, creates and lives.